Black Friday Global Highlights (Shopify Data)

‍

• 💰 $2.4 billion in Black Friday sales globally (+75% growth in sales from 2019)
  
• 📱 Mobile sales on Black Friday were 67% (+1% from 2019)
  
• 👗 Apparel and accessories were top product categories. With health, beauty, home and garden following
  
• 🛒 Average Order Value (AOV) on Black Friday was $90.70, an increase of 11% from last year

Shopify Live Map

‍

‍